SOCIALEXCHANGE THORY
사회적 교환이론이란?
이해관계자간의 중재된 교환의 과정 으로 사회적 변화나
사회적 안정성을 설명하는 사회 심리학적 혹은 사회학적 관점
인간 본성에 대한 가정
인간은 대체적으로 보상을 찾고
처벌을 회피하는 존재이다.
인간은 이성적인 존재이다.
인간이 보상
Definition of Social Media
General Definition of ‘Social Media’
“Social Media is a group of internet-based applications that build on the ideological and technological foundations of Web 2.0 , and that allow the creation and exchange of User Generated Content”
Andreas M. Kaplan et al. (2009)
Includes collaborative projects, blogs, content communities, social networking sites, virt
Social Network Service became one of the hot trends to communicate with others. SNS is not just a single website or online blogs, but one part of big social networks and the useful source of social capital. By SNS, people can meet in SNS, exchange information, opinion, and share their lives very easily. SNS is very effective communication tool ever existed. As the stage of business is getting bro
social networks and the useful source of social capital. By SNS, people can meet in SNS, exchange information, opinion, and share their lives very easily. SNS is very effective communication tool ever existed. As the stage of business is getting broader and broader, the role of SNS is being more and more important. Corporations can provide various services through SNS, people around the world can
social media as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content. Social media are social software which mediate human communication. When the technologies are in place, social media is ubiquitously accessible, and enabled by scalable[clarification needed] communicatio
and History of Social Media
(1) Definition
Before looking at specific details, it is important to define social media first. Andrees M. Kaplan and others defined social media as follows:
“Social Media is a group of internet-based applications that build on the ideological and technological foundations of Web 2.0 , and that allow the creation and exchange of User Generated Content.”
exchange rate. In addition, Brazil suffered from an electric power
shortage because of the severe drought in 2001. Due to that Brazil even conducted the electric
power allocation system.
2-3. Foreign affairs
Argentina, a major economic partner of Brazil, met the worst social and economic crisis on
December 20 2001, since the Great Depression. Thr
Communities of people who share interest and activities
Social networks connect people at low cost
Early social networking sites started out as generalized sites
The first online social network site was started in 1997, called Sixdegrees.com
Personal web place popular in U.S.
Communication with friends, Information exchange…
The most popular
SNS service in Korea.
It
Ⅰ. 개요
신유근(1987)은 직무 만족을 “직무에 대한 태도의 하나로서 한 개인의 직무나 직무 경험을 평가할 때 발생하는 유쾌하고 긍정적인 정서 상태”라고 정의하였다. Arnold와 Feldman(1988)은 직무 만족이란 개인이 자신의 직무에 관하여 갖고 있는 총체적인 긍정적 정서 또는 감정이라고 하고, 한 개